In business, our fiscal year doesn’t always align with our calendar year. Even so, the New Year’s celebration is a chance for personal and professional reflection.
Throughout the nation, aesthetic practices and med spas of every size are looking to capitalize on an industry that’s projected to grow 15% by 2030. As patients look inward to make the changes they want most, providers should do the same—especially if they hope to stay competitive in a red-hot market.
The end of 2023 is the perfect time to review our treatment offerings and leverage new technology to make a splash in our local markets. Here are just a few ways that aesthetic providers can grow revenue and enhance results in 2024.
How To Grow Your Aesthetic Practice in 2024 – New Treatments & Top Tech
With 20+ years of innovation under our belts, Emage knows a thing or two about staying relevant in an evolving field. We can say with confidence that aesthetic practices win when they monitor trends and communicate results.
With upwards of $12 billion on the line each year for non-surgical procedures, it’s not enough to offer some options. You need more treatments of a minimally or non-invasive variety to capture new customers in your backyard.
Here’s what people are buying, talking about, and offering at successful med spas throughout the nation.
A Professional Skin Analysis Machine
Aesthetic providers work day in and day out to provide patients with results they’ll love. But at the end of the day, even the best results are only as good as the mirror they’re witnessed in.
Now, providers are going one step further by using a skin imaging system to reveal the differences they make. Packed with the latest medical imaging software, modern systems are capable of examining skin in the most granular detail.
Your skin care treatments are more valuable (to you and your customers) when patients fully understand their results. At Emage, our Image Pro® lineup captures skin issues and improvements at the cellular level, including:
- Skin depth
- Skin texture
- Skin grain
- Pore size
- Hydration levels
- Sun damage
- Dyschromia analysis
- Vascularity
- Skin age
- Inflammation
- Wrinkles & potential wrinkles
- More
After an initial consultation, your Image Pro® can even print out a customized shopping list of helpful treatments—ideal for empowering patients and growing revenue.
Microdermabrasion
More and more, we’re seeing patients who want to be involved in their skin care. Increasingly, passionate customers are researching skin science themselves to understand why certain treatments work, what they provide, and why they’re even needed in the first place.
A decade ago, the average patient wouldn’t have known that skin regenerates on a 28-day cycle, or that dead skin from last month can compromise the health and appearance of emerging skin this month. Modern skin care consumers are more educated and particular than at any point in the last quarter century.
Microdermabrasion treatments are quick, non-invasive, and highly valued for their results. But without a professional microdermabrasion machine, you could be missing out. With both corrective and aesthetic uses, microdermabrasion machines are tackling some of the toughest (and most common) concerns, including:
- Hyperpigmentation
- Scarring
- Uneven skin texture
- Uneven skin tone
- Melasma
- Acne scars
- Stretch marks
- More
When paired with a skin imaging system, a professional microdermabrasion machine can make you a skin care leader in your local market.
Hydradermabrasion
As a treatment in its own right, or as an add-on after other procedures, hydradermabrasion is an excellent method for creating or locking in results. Hydrated skin is more receptive to improvements, and newer, cutting-edge serums can be incorporated for results that won’t be forgotten.
Hydradermabrasion is one of those treatments that appeals to everyone. For skin care enthusiasts, the treatment hydrates and protects skin after other treatments (like microneedling or laser skin resurfacing). For casual customers, hydradermabrasion is a quick, non-invasive way to boost skin health before big events or just as a part of their monthly routine.
At Emage, our leadership is made up of active aesthetic professionals—each with their own spa or practice. We know how difficult it can be to afford the equipment you need. That’s why we’ve built the CytoPeel®—a hydradermabrasion machine and a microdermabrasion machine in one sleek package.
For as low as $480 per month, plus unlimited training during the warranty period, you can offer both popular services in your practice without shelling out for two expensive systems. Capture new and repeat business in your local market by offering treatments that cast a wide net—all without breaking the bank or handicapping your revenue for the next business year.
Learn More About Aesthetic Solutions for Modern Practices
Skin imaging, microdermabrasion, and hydradermabrasion are just the tip of the iceberg. At Emage, we’re innovating new and newer aesthetic solutions to keep your practice strong—in the new year and beyond.
To learn more about expert financing, industry-leading support, or the best warranty in the business, call us today at (704) 412-3152 or contact us online. When you trust Emage with your practice, you’re getting more than just a machine—you’re getting a partner.
Grow Aesthetic Revenue in 2024 By Communicating Results & Leveraging Non-Invasive Treatments
The aesthetic industry may be hotter than ever before, but without the right treatments and technology at your practice, you could be missing out. At Emage, we keep current with market trends and tech, innovating at the cutting-edge to provide our customers with real-world solutions. Learn more about systems by calling (704) 412-3152 or contacting us online.